Course Information

MSc International Business

MSc International Business

15 Months (12 Months accelerated programme) Lincoln Business School Lincoln Campus [L] Validated 15 Months (12 Months accelerated programme) Lincoln Business School Lincoln Campus [L] Subject to Validation

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This programme provides students with an opportunity to appreciate business set in an international and global context. Applies the ideas of responsible futures and sustainability to business operations. It is possible to complete the accelerated programme in one year.


The MSc International Business is designed to develop academic knowledge and practical skills in the area of International Business, helping you to achieve excellence in both academia and industry.

You will gain a firm grounding in the theories and practice of international business, equipping you to make a major contribution to the performance of organisations in global environments.

How You Study

The MSc International Business is a one-year full time programme. The programme is delivered in three distinct stages.

PG Certificate

  • International Marketing Planning
  • Management Finance
  • Organisational Analysis
  • Transnational Corporations and Emerging Markets.

PG Diploma

  • Strategies for Responsible Business.

Plus three electives from:

  • Consumer Behaviour and Retail Marketing Strategy
  • Corporate Finance
  • International Finance
  • Operations and Logistics Management
  • Entrepreneurship.

Masters - MSc International Business

  • Dissertation including Research Preparation.

The modules at Certificate and Diploma stage are all 15 M points. In total students will take eight taught modules and one long dissertation.

The modules are designed to facilitate sequential progression through the stages. Each stage combines both theoretical and practical elements.

The first session with students will combine an induction session with the first taught modules.

Certificate and Diploma stage modules will be assessed by summative assessment of approximately 4,000 words or equivalent. Each student will be allocated a dissertation supervisor. The dissertation will also be first and second marked and written feedback will be provided to the participants.

How You Are Assessed

All modules (except for the dissertation) will be assessed by the equivalent of one 4,000 word written assignment.

Entry Requirements

At least second class honours degree or equivalent.

Key Contacts

Jennifer Johnson
+44 (0)1522 835599

+44 (0)1522 835509

Masters Level

Consumer Behaviour and Retail Marketing Strategy (Option)

The module aims at providing students with a critical understanding of consumer behaviour in the retail context. Therefore, the module will focus on various aspects of consumer behaviour and retailing, such as the processing of information by consumers, the main influences of consumers' buying behaviour, the retail environment, the main retail theories, the retail image, customer loyalty as well as the retail marketing mix.

Corporate Finance (Option)

Corporate Finance introduces the constructs of financial management decision making in modern firms and focuses on investment appraisal and the financing of the firm, dividend policy, capital structure and risk. This module is designed to familiarise students with the major theoretical developments and practices in the areas of corporate finance. It aims to encourage students to develop critical thinking about the advantages and disadvantages of diverse practices in areas of capital budgeting, dividend policy, capital structure and risk analysis. Throughout the module students will be expected to draw upon their own experiences and relate these to the theories, concepts and methods being presented.

This module will lay the foundations of corporate finance which are essential to the understanding of finance.

Entrepreneurship (Masters Business) (Option)

This module is designed to offer students the opportunity to explore the theoretical and practical issues associated with the creation and development of a new business venture. Throughout the module, students are invited to engage with, and discuss existing entrepreneurship literature as a means by which to develop their own rich and in-depth appreciation of the complexities and challenges associated with extant theory. The course is designed to provide a balanced and thought-provoking overview of the writings of the major contributors to the discipline as well as offering a detailed and thorough introduction to contemporary literature. Students will be expected to read widely on the subject and to be able to draw on the wealth of sources made available throughout the duration of the module.

International Finance (Option)

International Finance develops the constructs of financial management decision making within the context of multicurrency and multi jurisdictions. It focuses on the strategies and tactics adopted by MNEs to analyse and reduce their risks in multicurrency operations. It aims to encourage students to develop critical thinking about such practises. Throughout the module students will be expected to draw upon their own experiences and relate these to the theories, concepts and methods being presented.

This module builds upon the foundations set out in the Certificate stage, and provides a financial background for other modules at the Diploma stage.

International Marketing Planning

A clear and detailed understanding of International Marketing Planning underpins the whole process of marketing analysis, implementation and control. International Marketing Planning is therefore one of the fundamental and most important management functions and philosophies. The module reflects this and has been designed to provide students with a clear understanding of the strategic International Marketing Planning process, and of the ways in which marketing is capable of contributing to increase the effective performance of an organisation. In doing this, we focus upon the strategic and tactical management of the marketing function, with a particular emphasis being placed upon issues of marketing excellence, learning from best practice, and market-led strategic change.

Logistics and Operations Management (Option)

This module aims to introduce you to the concepts of Logistics and Operations Management and build a framework for this important function within the supply chain. As the competitive environment becomes more volatile and less predictable Logistics and Operations issues can offer the company more opportunities to differentiate itself from the competition.

Managerial Finance

Managerial Finance

Students are introduced to the role of finance and accountancy in profit seeking firms. Key aspects of this module include the study of:

1. Marginal costing
2. Pricing
3. Investment appraisal
4. Cash planning
5. Financial analysis
6. Planning, budgeting and standard costing
7. Multi-currency finance for importers and exporters.

On successful completion of the module, students will be able to:

1. Evaluate the role of finance and accountancy in profit seeking firms
2. Calculate and use simple costing and pricing models
3. Evaluate and use investment appraisal methods
4. Carry out simple financial analysis
5. Evaluate the importance of financial plans
6. Evaluate the techniques which importers and exporters may use to avoid or reduce exchange rate risk.

Organisational Analysis

This Module will provide a comprehensive introduction to the theory of organisations and associated human behaviour and managerial practices. Understanding of the ways in which organisations have developed during the twentieth century has been the subject of considerable and often conflicting debate. This Module will critically examine the “traditional” approaches of organisational theory and further consideration will be given to the structure and dynamics of organisations in order to address the problems associated with transfer of managerial practices. Ideologies of the worker and management will also be explored.

Research Design and Dissertation

Level 3 (Masters) 60 credit points.

The module provides students with the opportunity to reflect critically on their studies. The vehicle is the researching and writing of a dissertation, based on a research proposal formulated during the pre-requisite module. The dissertation is the capstone of the Masters learning process, and allows the student to demonstrate mastery in scholarship of a programme related topic that they have selected in consultation with tutors. The stage comprises two integrated elements: the dissertation, preceded by classes in research design. Each student is assigned a personal tutor.

Strategies for Responsible Business

The purpose of this module is to reflect and support the changing agenda for senior managers in organisations. Increasingly managers have become over-focused on the problem of combining profitability, efficiency and sustainability; at worst this has directly led, and at best has at least contributed, to the current dire economic situation.

It is evident that to be successful in the future businesses will need to be both viable in a commercial sense and at the same time either demonstrate a responsible attitude towards corporate governance that encompasses a wider community of stakeholders, or be subject to ever more restrictive regulation. Accordingly, to meet this requirement while avoiding strict regulation, there is a need for senior managers and those who aspire to that status to have a longer term and more responsible view of the business enterprise rather than simply aiming for short-term profit maximisation.

This module is therefore designed to augment and to support these objectives by encouraging and enabling students to develop the intellectual and professional acumen needed for the conception and analysis of responsible business strategies; to make appropriate choices between strategic options, and then to follow a strategic trajectory that will deliver results that are commercially robust, ethically sound and socially responsible. Throughout the emphasis will be on the need for strong and sustainable corporate governance concepts to be adduced, espoused and enacted.

Transnational Corporations and Emerging Markets

The purpose of this module is to critically appraise and analyse the major changes within Emerging Markets. These markets offer huge opportunities for growth in the shifting power of the World Economy. The module will then go on to critically evaluate the various emerging markets and their models of development including China, India, BRIC Countries, Africa, South East Asian countries and the markets of Eastern Europe for investment opportunities.. The module will then consider entry strategies for these markets drawing on case country and company evidence. Investment performance of firms will also be considered .Focus will be made on strategies of transnational corporations.

Career and Personal Development

There are global career opportunities for graduates with postgraduate qualifications in International Business in a variety of industry sectors. Some students go on to careers in research or academia.


Our MSc International Business has been updated for 2014 to build on its established strengths and ensure that our graduates continue to be able to make a major contribution to the performance of organisations across the globe.

Focusing on the international aspects of business, core modules at Certificate and Diploma level cover topics including economics, marketing, finance and organisation management.

A choice of pathways at Diploma level allows you to focus on a specific area of international business, in which you choose specialist modules and complete an academic dissertation. These pathways enable you to tailor your Master’s programme to your career aspirations.

Our MSc International Business is ideal for those with an interest in international affairs, regardless of whether they have a business background. We receive applications from students with first degrees in a variety of subject areas, which creates a dynamic cohort each year. Business graduates can use this programme to delve more deeply into aspects of international business they have already studied, while graduates from other disciplines are able to combine their existing knowledge with international business theory to open new doors into the world of global business.

How You Study

Our MSc International Business incorporates core modules which every student must study. These allow you to develop a deep understanding of the important principles of International Business. Students then choose two elective modules from one of a number of pathways offering you the opportunity to specialise in your preferred area of business. Our pathway options are Tourism and Logistics; Entrepreneurship; Regional Business; General Management. The MSc is then completed with the production of a Dissertation covering a relevant topic of your choice.

In the Tourism and Logistics pathway, the four elective modules are Aviation Planning and Management; International Transportation Management; Supply Chain and Quality Strategy; and Destination Management and Marketing.

The elective modules on the Entrepreneurship pathway are International Entrepreneurship; Leadership for Enterprise; Consumer Behaviour/Retail Marketing Strategy; and Community Organisation, Sustainability and Development.

Students choosing the General Management pathway will study Navigating Institutional Complexity; International Business, Ethics & Responsibility; International Financial Environment; Consumer Behaviour/Retail Marketing Strategy; and International Human Resources Management.

Finally, the options for the Regional Business pathway are Managing Emerging Markets; Latin American Business Environment; Corporate Governance and Sustainability; Navigating Institutional Complexity.

Each taught module at Certificate and Diploma level has three hours of timetabled contact time (lectures, seminars and workshops) per week for 12 weeks, plus assessment.

How You Are Assessed

We provide our students with the opportunity to develop their understanding of a specific topic in lectures and seminars before presenting your findings and opinions on given questions at the end of each module.

All taught modules at Certificate and Diploma level will be assessed by the equivalent of written work amounting to between 4,000 and 5,000 words. This may constitute an essay, report, or examination. For the Dissertation, at Master’s stage, participants will produce a research focussed dissertation of 15,000 words.

Entry Requirements

We are looking for students with a first degree in any subject of at least second class honours. You do not need to have a business background to study MSc International Business.

In addition, students whose first language is not English are required to have an English Language qualification of IELTS 6.0 or equivalent.

Key Contacts

Martin Knight
+44 (0)1522 835611

+44 (0)1522 835509

Masters Level

Aviation Planning and Management (Option)

By undertaking this module, you will be able to identify the strengths and weaknesses of the aviation and airport systems in the past, present and future. Specific reference will be made to the management of the airports and aviation systems for international tourism and travel. The module provides an international, comprehensive and systemic approach to aviation and airport development and management.

Community Organisation, Sustainability and Development (Option)

The rationale behind this module is to introduce students to a range of non-traditional business models and to challenge established expectations and norms about business ethics, motivations, value-systems and practices. The module presents the notion that enterprises can operate due to motives other than profit-maximisation and that Social Purpose Organisations can exist to fulfil social functions using business models to create an alternative basis for sustainability and development.

Consumer Behaviour and Retail Marketing Strategy (Option)

The module aims at providing students with a critical understanding of consumer behaviour in the retail context. Therefore, the module will focus on various aspects of consumer behaviour and retailing, such as the processing of information by consumers, the main influences of consumers’ buying behaviour, the retail environment, the main retail theories, the retail image, customer loyalty as well as the retail marketing mix.

Corporate Governance and Sustainability (Option)

Governance and sustainability are at the heart of all organisations. The combination of these two concepts describes the methodology that exists within any organisation to maintain, develop and exploit the assets provided by the stakeholders, whilst maintaining an awareness of risks being taken, and control measures implemented to attempt to ensure the long-term survival of the organisation. When organisations fail we can always plot the originating cause back to a failure in governance and an ignorance of either risk or effective mitigation of risk.

Destination Management and Marketing (Option)

The module provides a comprehensive approach to the international destination management and marketing. Destinations continue the growth and face the fierce competition in a global tourism market. Through this module, students learn conventional and contemporary management and marketing trends and issues in light of the global tourism situation.

International case studies enhance the understanding of destination management and marketing in a global scale, and a field trip to a popular tourism destination provides a first-hand experience of examining attributes of the destination and suggesting the management and marketing strategy to the destination.

Finance and accounting

This course provides an introduction to financial accounting and financial management to financial tools for decision making. It covers three areas: management accounting, pure finance and accounting and is intended to acquaint a non-specialist with financial managerial skills.

Finance and Accounting commences with concepts and techniques for costing and break-even analysis and brings in the notion of pricing from a larger viewpoint viz. the market as well as from a strategic management view. Later it touches on financial analysis and budgeting and planning. It then moves on to analysing the sources of finance.

International Business Strategy

The diversity of the organisational environments inside global operations, which this module seeks to explore, necessitates original thought by practitioners. We consider that it is as important as any of the more formal declaratory methods. To this end the teaching and learning philosophy will be strongly student-centred providing exciting and challenging opportunities to research and develop new approaches to strategic behaviour, from a global perspective. Students will be expected to make themselves familiar with the issues that are involved in the key topic areas by reading across a broad canon of literature.

International Business, Ethics & Responsibility (Option)

This module examines relationships between international business, business practices and ethics. The module reveals an on-going struggle to influence how businesses are disciplined, regulated or governed in a global economic context.

For well over three decades there has been steadily increasing public, legal and political interest in both (i) inherent misbehaviours of normative business practice and (ii) specific cases of organisations that deliberately break the unwritten norms of business conduct. In some cases the misbehaviours have been local and the resulting public outcry and consequences has been localised and specific. In other cases business misbehaviours have been on a grander scale. These misconducts have been more widely noticed and have created greater economic turbulence. In these cases, the business misbehaviours have destabilised relationships between the errant business, the economy and the wider public interests. Indeed, at times, some misbehaviours have been on such a scale that they appear scandalous and have had both an affect and an effect on global business Markets. Within this module, we will examine such misbehaviours and ethics. The examination is practical and by no means solely academic – at the centre of the module is a concern over the ethical character of business conduct and (mis)behaviour.

International Entrepreneurship (Option)

Entrepreneurship is an essential skillset in the development at global level of new and existing businesses, social enterprises and more broadly societies and their economies.

The Entrepreneurship module enables students to apply new ideas and innovations to practical situations, combining creativity, ideas development and problem solving with expression, communication and practical action. They will also apply enterprise skills specifically to creating and growing organisations in an international context in order to identify and build on opportunities.

International Financial Environment (MBA General / MIB) (Option)

International Financial Environment module provides students with applied-oriented understanding of a conceptual framework within which the key financial decisions of the multinational corporations and policy makers can be analysed.

International Human Resource Management (IHRM) (Option)

This module will enable students to have an appreciation of the important role that HRM plays in international business. They will also understand why IHRM can be a major force behind an international organization's performance.

International Marketing Planning

The successful implementation of International Marketing Planning underpins organisations growth and sustainability in glabal markets. It is therefore considerd to be a key element of the study of International Business.

International Transportation Management (Option)

Students are provided with a thorough grounding of the principles underpinning the management of transport and are introduced to the specific principles of maritime trade. The programme develops students' capacity to make an effective contribution at the highest level to the planning and management of international transport undertakings. It is particularly suitable for those who are, or intend to be, managers in firms involved in transport/shipping operations, or in a central government position.

Latin American Business Environment (Option)

The Latin American region continues to provide a compelling social, economic and business agenda. As the region moves forward in the consolidation of economic and political reform, an understanding of the issues specific to the region is paramount.

In recent years, much has been discussed about the quality of and rationale for economic growth in Latin America with particular attention on the area of poverty reduction. Although this module recognises the realities hitherto of very high income inequality, regressive taxation systems, high land concentration, regressive public spending (favouring the rich vis-à-vis the poor) throughout the region - the module argues that recent history shows a new perspective with several different patterns of economic growth being experienced amidst debates about infrastructure, bottlenecks, south-south cooperation and the emergence of new Latin American middle classes. This module provides insight into the robust and rapid;y developing world of contemporary and modern business in Latin America.

Leadership for Enterprise (Option)

Leadership in an organisational setting is an essential area of skills and knowledge for entrepreneurial management and innovation within both new and ambitious organisations of all sizes.

This module explores and enables students to develop human and social skills of leading and managing in the context of the entrepreneurial organisation, including social, community and commercial organisations of all sizes, and across cultural and national boundaries.

Managing in Emerging Markets (Option)

The unit is useful for students wishing to gain an insight into shifting global trade patterns and new forms of trade. Students wishing to work for Transnational Corporations should gain an insight into trading conditions in emerging markets and future development opportunities.

Navigating Institutional Complexity (Option)

International management and the understanding of business systems within a globalising, complex, networked society has become a critical tool for practitioners and researchers. A number of theoretical traditions in management theory inform business practice about the role of institutions and their social construction for the adaptation of organizations in highly demanding and constantly changing conditions.

A good understanding of institutional differences and the generation of institutions provides the contemporary manager the ability to navigate through the varieties of business systems, understand the challenges and interpret strategic challenges from a new critical standpoint.

People and Global Organisations

This module aims to introduce learners to the realities of organisations and the challenges of management practice in the global business arena. It aims to promote thinking critically about organisations as complex, process-based cultural systems and as constantly developing social structures operating on the basis of people relations and interactions.

An increasing number of firms have activities spread around the world and a critical reflection on the impact of culture on business activities and individuals in this context is of vital importance. Cross border business activities are underpinned by cultural interaction and the module will develop knowledge about and understanding of the impact of (national) cultures on management practice.

Various levels of culture will be studied, with a special focus on national cultures and whether and how they affect the behaviours of firms and individuals. Students will be given the opportunity to collect specialized insights into certain themes, firms or cultures through focused assignments.

Research Design and Methods

This module prepares students for undertaking the research for the dissertation and introduces students to the core principles of the research methods they are likely to encounter in their research, the basics of research design and the organisation of independent study.

We introduce students to a balance of qualitative and quantitative methods of data collection and analysis. In the context of qualitative data, students will learn how to conduct, transcribe and analyse semi-structured interviews. The principles and procedures of survey design and statistical modelling will also be introduced; with students using SPSS/PASW to collect and analyse data. Students will also develop and present their dissertation ideas as an extended research proposal.

Supply Chain and Quality Strategy (Option)

The module develops a perspective of the significant changes that have taken place in the Supply Chain and Quality Strategy functions over the last twenty-five years. A clear correlation relating these functions to the Logistics field will be undertaken by examining some major improvement strategies.

The Dissertation Project in MSC International Business

The dissertation will provide an opportunity to carry out a substantive piece of research project and demonstrate the ability to reflect critically on the aspects of international business strategy. It will allow you to work in a way similar to an academic researcher: idea generation, selecting a suitable topic, designing methodology, collecting & analysing data and discussing the findings. The dissertation project will have both a practical value as a piece of management research and also be of academic value as, at best, it will have well developed theoretical and methodological discussions.

Understanding International Business

Understanding International Business is a core module for MSc International Business students. Successful completion will assist you to understand the general environment of international business, setting up country selection criteria and country evaluation in the context of international business. It will also develop your skill to conduct basic research and professional report preparation.

Career and Personal Development

There are global career opportunities for graduates with postgraduate qualifications in International Business in a variety of industry sectors. It is a non-limiting Master’s that opens a wide variety of doors, including those to research and teaching.



As a postgraduate student you may be able to apply for one of our scholarships:

Alumni Scholarships 

Non-Alumni Scholarships 

International Scholarships 


2014/15 Entry* UK/EU International 
Full-time £7,003 £12,707
Part-time £39 per credit point £71 per credit point
Assessment Only £20 per credit point £36 per credit point

* Academic year September- July

Guidance for Postgraduate Fees

Postgraduate Taught

To complete a standard Masters Taught programme, you must complete 180 credit points.

Full time students will be invoiced for the programme in full upon initial enrolment.

For part-time students, tuition fees are payable each credit point enrolled. To calculate your part-time fees, multiply the part-time fee per credit point by the number of credits you intend to complete within that academic year. This is usually between 60 and 90 credit points per year.

For example, if the fee per credit point for your programme is £38, and you enrol on 60 credits, the tuition fee payable for that academic year will be £2280.

Postgraduate Research

Full time and part time postgraduate research students will be invoiced the published set fee each academic year enrolled, up to the point of thesis submission.

Upon first enrolment, the full set fee is payable for students commencing August and September. Fees will be charged pro-rata for enrolments October through to July. For example, if the relevant full time fee is £4088 and you first enrol in November, your tuition fees will be (£4088/12)*9 = £3066

 All continuing students are required to re-enrol no later than September of each academic year. The relevant set full time or part time fee is payable by all continuing students each academic year (including continuing students that re-enrol later than September).

A reduced ‘writing-up’ fee in the 12 month period prior to thesis submission may be applicable subject to your progress. After your Viva Voce examination, additional fees will be payable if a second Viva Voce examination is required. 

Postgraduate Funding

For further information and for details about funding your study, scholarships and bursaries, please see our Postgraduate Fees & Funding pages.

For further information and for details about funding your study, scholarships and bursaries, please see our Postgraduate Fees & Funding pages [].

The University intends to provide its courses as outlined in these pages. Occasionally provision may be altered in order to meet changing circumstances or to keep courses up to date with trends and developments in subject areas. Specific programme queries should be directed to the teaching department. Fees for all our courses may increase each year in line with government regulations and are subject to change.

Always check our website for the latest information about entry tariffs, fees & funding before making your application to the University.